Chris Morrison 2/13/25 Chris Morrison 2/13/25

2025 Pharma Superbowl Ads: Moving ... but not moving the needle where it matters most

Big pharma once again showed up for the Superbowl, or their ads did at least. But those pricey spots, while didn’t connect the dots to inspire the American public with their role in getting important therapies to the patients that need them. Were they moving? Sure. But will they move the needle where it really counts? Probably not.

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2025 Pharma Superbowl Ads: Moving ... but not moving the needle where it matters most